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Pepe the Frog
Pepe the Frog is an internet meme that started as a comic character in 2005. The green anthropomorphic frog with a humanoid body became popular on Myspace, Gaia Online, and 4chan in 2008. By 2015, Pepe was one of the most popular memes on 4chan and Tumblr.
Different types of Pepe include Sad Frog, Smug Frog, Angry Pepe, Feels Frog, and You will never... Frog.
Since 2014, 'rare Pepes' have been traded as if they were trading cards.
Originally an apolitical character, Pepe was appropriated by the alt-right movement from 2015 to 2016. The Anti-Defamation League included Pepe in its hate symbol database in 2016, but said most instances of Pepe were not used in a hate-related context.
In 2019, Pepe was used by protesters in the 2019–2020 Hong Kong protests. Despite being used in a political context, Pepe the Frog's use in Hong Kong is not perceived as being connected with alt-right ideology.
Pepe remains a recognizable and familiar