Balak was a king of Moab who was terrified of the Israelites. He tried to hire the prophet Balaam to curse them, but Balaam was only able to bless them. Balak then tried to seduce the Israelites with Moabite women, but this also failed.
Balak: Greetings, I am Balak, king of Moab! I am terrified of the Israelites and would like to hire you to curse them.
Balaam: Greetings, Balak. I am Balaam, a prophet of God. I cannot curse the Israelites, for they are blessed by God.
Balak: Then please, seduce them with Moabite women!
Balaam: I cannot do that either, for it is against my religion.
Balak: Very well, then I will have to find another way to defeat the Israelites.